Salesforce is under increased pressure as a result of activist investor Elliott Management Corp.’s multibillion dollar investment, according to people with knowledge of the situation.
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While specifics of the campaign were unavailable, Elliott, one of the biggest and most active advocates, frequently requests board participation and urges businesses to implement operational adjustments and other improvements. Salesforce is among the world’s leading software firms, and after following the business for almost 20 years, managing partner at Elliott Jesse Cohn stated, “We have a tremendous regard for [Co-Chief Executive] Marc Benioff and what he has built.”
Mr. Cohn, who has previously served on the boards of