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How Bank of America Aims to Dominate European Trading

Bank of America has announced its ambitious plans to establish itself as a leading player in the fixed income trading market in Europe.

Despite the challenges faced by the sector this year, Bank of America is determined to outperform its Wall Street rivals. Photo: Getty Images

Bank of America has been actively hiring senior traders and sales staff, as well as allocating a larger portion of its balance sheet toward its markets division, with a special focus on Europe, Middle East, and Africa.

The president of global markets at Bank of America, Jim DeMare, expressed confidence in the growth potential of the European market.

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