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Moelis & Company Exclusive: Lead Advisory on AdTheorent Acquisition Explained

Moelis & Company took the helm as the lead financial advisor in the notable acquisition of AdTheorent by Cadent.

PHOTO: Moelis & Company

This strategic move involves Cadent, a standout in converged TV advertising solutions, purchasing AdTheorent, a leader in programmatic advertising through machine learning, in a deal structured as

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